CBD lotion is being used by high-performance athletes and regular people alike for its’ pain-reliving properties. The nearly instantaneous pain relief that you’ll receive from applying this to aching joints and muscles is more effective than the vast majority of supplements and medications that are generally used for pain relief (depending on your own unique genetic makeup, of course. Some people see huge benefits, others less).
However, when compared to skin-care pillar ingredients like retinols and vitamin C, the research behind CBD's efficacy in skin care (especially beyond the realms of being a temporary topical pain reliever) is still relatively in its infancy. "There is limited data to suggest that CBD may decrease oil production when applied topically," says Joshua Zeichner, director of cosmetic and clinical research at Mount Sinai Hospital, who explains that unlike marijuana, which contains psychoactive THC, hemp seed oil is a common source of naturally anti-inflammatory cannabinoids — which is what ends up in all of those lotions and potions. "Hemp seed oil also acts as an emollient to smooth rough cells on the skin's surface and offers moisturizing benefits," he adds.
Product packaging is a great litmus test. How are their products presented? Are items sold loosely, or presented in boxes? Are the materials high quality? Is the packaging easy to display? Is the overall effect in line with other products in your store? Will it appeal to the customers you service or want to attract? Align yourself with a quality brand for the best results.
Endoca’s commitment to social responsibility is such that it even has its own non-profit, The Endoca Foundation. This organization takes in the company’s Endoca Institute of Cannabis, Natural Medicine and Sustainability, which acts as a hub for education and research into medical cannabis; it also spearheads a hardship fund designated for those who wish to investigate the potential benefits of CBD oil products for themselves but lack the funds to do so. By purchasing Endoca products, then, as the producer claims on its website, “customers are not only helping to heal others but also the world.” Moreover, those customers can choose from Endoca’s array of skin care products and drops and even its variety of CBD oil chewing gum – all including oil from hemp plants cultivated using the company’s individual seed bank.
Unless you've been tuned out to the beauty world these last few months, odds are you've heard of an ingredient called CBD (short for cannabidiol). The buzzy ingredient, which, no, won't get you high, even if ingested as an oral tincture or supplement, has now evolved into a bonafide skin-care trend, with brands offering a luxe spin on what used to be a highly niche category. "With an impressive and evergrowing number of studies finding CBD to be a powerful antioxidant and anti-inflammatory among many other properties, it is now being used to treat pain, anxiety, spasms, and much more," New York City-based aesthetician Jeannel Astarita tells Allure.